Lululemon will seat its first chief operating officer on Oct. 26, consolidating sourcing, production, commercialization and sustainability under a single leader as the activewear company overhauls its C-suite.

The retailer named Joseph Godsey, formerly chief growth officer at Walmart Canada, as COO on that date. Maggie Gauger, most recently president and CEO of Athleta, joins as a newly combined president and chief product officer the same day. Lululemon also confirmed chief brand and product activation officer Nikki Neuburger and chief supply chain officer Ted Dagnese will depart Nov. 6.

Godsey previously served as chief supply chain officer of Sam's Club and spent 15 years at Adidas across digital commerce, retail, technology, marketing, omnichannel and supply chain. At Lululemon his remit will fold sourcing and production with go-to-market, fulfilment, planning and allocations, plus sustainability — a structure the company has not previously run as one organization.

"We are establishing a deeply experienced leadership team that will work in a more coordinated manner, aligned around the strategy and execution that delivers the most impact for our guests, our communities and our business," CEO Heidi O'Neill said.

What does the restructuring change for sourcing?

Gauger's combined remit brings design, merchandising, footwear, product innovation and materials science under one leader. She spent more than two decades at Nike, including as VP and general manager of North America women's. The unification shifts Lululemon toward an operating model peers use to tie sourcing decisions to product calendars.

CFO Meghan Frank will run global brand and technology on an interim basis while the company recruits a chief brand officer, chief communications officer, chief technology officer and chief strategy officer.

Syre promotes Tim King to CEO

H&M Group-backed textile-to-textile recycler Syre has elevated chief operating officer Tim King to CEO as it shifts from construction toward industrial-scale production. King succeeds Dennis Nobelius, who steps down after more than three years to take a post in another industry.

"We have built a strong foundation, and our focus is to continue turning that into an industrial reality," King said. "We are committed to navigating a challenging market to make circularity a reality at scale."

Founded in 2023 by H&M Group and Vargas, Syre is developing textile-to-textile recycled polyester and has raised capital from TPG Rise Climate, Giant Ventures, IMAS Foundation, Leitmotif, Norrsken VC and Volvo Cars. Chair Susanna Campbell said King had been fundamental in building Syre's capabilities.

Other moves worth flagging

• ReHubs, the European textile recycling alliance, has appointed Béatrice Moureaux CEO. She replaces interim CEO Robert van de Kerkhof, who stays on as chairman. Moureaux joins as ReHubs targets 2.7 million metric tons of recycled textile capacity in Europe by 2035 and confronts the "supply-demand deadlock" the group has flagged between recyclers seeking firmer demand and brands needing reliable, cost-competitive fibres.
• STG Logistics has installed former UPS Freight chief Jack Holmes as CEO following a restructuring that cut its funded debt by nearly $1 billion, or about 90 percent. Holmes, who spent 37 years at UPS and led UPS Freight from 2006 to 2016, succeeds Geoff Anderman, who will advise through the transition.
• Kering confirmed Anthony Vaccarello will leave Saint Laurent after a decade as creative director. Kering CEO Luca de Meo thanked Vaccarello for "strengthening the enduring influence of one of France's greatest couture Houses." No successor has been named.
• Stoke Shoes has added former Deckers Brands president and CEO Dave Powers as adviser and investor. Powers helped scale Hoka into a brand that contributed to Deckers' $4.29 billion in fiscal 2024 revenue.
• Bluemercury, owned by Macy's Inc., has hired longtime Bloomingdale's executive Stacie Borteck Dattner as VP and general merchandise manager of merchandising. She joins Oct. 12 and reports to CEO Alexandre Choueiri.
• Campaign for Wool has appointed John Smedley chairman Ian Maclean MBE as its new chairman, succeeding the late Peter Ackroyd, who died in July after holding the post since January 2025. King Charles III founded the organization in 2008.

The sourcing decision the news forces: Lululemon vendors must remap decision-makers across the new combined product and COO organizations ahead of the brand's upcoming product cycle, while Syre's leadership change will shape near-term supply availability for circular polyester.