British stretch-textile producer MAXXAM Textiles and East London garment manufacturer ApparelTASKER will show an expanded Summer 2027 collection of crinkle-textured stretch fabric and finished garments at Mare di Moda 2026 in Cannes from 27-29 October 2026, their second appearance at the international exhibition for swimwear, lingerie and athleisure fabrics.

The British partnership will present new garment silhouettes and a colour palette of citrus orange, lime green and bright red, targeting European buyers building the 2027 swim and intimate apparel ranges.

What does MAXXAM supply?

MAXXAM is a seamless, four-way stretch textile with a three-dimensional crinkled surface that expands and contracts to accommodate different body shapes. Designer Rosemary Moore created the fabric in the early 1980s, and it now sits in the permanent collection of London's Victoria and Albert Museum.

The partnership has since developed new garment applications for the textile, demonstrating its versatility in contemporary fashion applications. For Summer 2027, the companies will present new silhouettes developed jointly at the October event. The alliance began when Moore met ApparelTASKER founder Zack Sartor at Mare di Moda in 2025, with shared interests in textile innovation, responsible manufacturing and garment development evolving into an ongoing partnership.

How is the supply chain structured?

ApparelTASKER runs cut, make and trim from East London. MAXXAM operates textile production in Britain and supplies the crinkle fabric to its garment partner. The combined structure places textile finishing and garment assembly both in the UK, giving European buyers a single-country supply base within a fabric segment where European mills traditionally lead.

Quoted in the announcement, Moore said: "What started with a conversation between Zack and me has developed into something really creative, and we're continuing to discover new possibilities for MAXXAM textiles through colour, shape and garment design."

She added: "I've always believed that heritage and innovation should sit side by side. You can respect the history and qualities of a textile, but you also have to keep experimenting, developing and looking forward."

Where do the sustainability claims stand?

MAXXAM describes its environmental work as ongoing, exploring lower-waste manufacturing methods and more sustainable yarn developments. ApparelTASKER cites zero-waste cutting techniques, fabric offcut reuse and transparent production practices. Neither company discloses third-party certification or named compliance standards behind these claims in the announcement, leaving buyers to request supporting documentation before purchase commitments.

What is the sourcing decision?

European brands building swimwear, lingerie and athleisure lines for Summer 2027 now have a second confirmed opportunity to assess the British stretch fabric and East London garment capacity alongside the established European mills in their sourcing portfolios. The partners' stated goal is to demonstrate how established British textile expertise and contemporary garment manufacturing combine for international fashion markets.

The commercial takeaway: brands evaluating Summer 2027 stretch programmes should weigh the heritage positioning of MAXXAM's crinkle textile and ApparelTASKER's London capacity against their existing European supply base before placing volumes at Cannes.